Email and content marketing are the backbone of building lasting relationships with the people whose hard-earned dollars help you keep the lights on. In a crowded digital space, it’s all about delivering messages that resonate, create trust, and drive action.
Below are a handful of examples of email/content marketing projects I’ve completed for clients and employers.
Content email: 4th of July
4th of July is a significant opportunity to connect with customers of Til Valhalla Project and remind them how their support helps honor fallen military & first responders. I wrote this email on behalf of the company’s founder. (Note: The email was designed by an outside agency but the body copy is mine.)
Content email: PTSD Awareness Month
Part of Til Valhalla Project’s mission is promoting positive mental health and breaking the mental health stigma; the first day of PTSD Awareness Month was an opportunity to do both. I wrote this email on behalf of the company’s founder. (Note: The email was designed by an outside agency but the body copy is mine.)
Case Study: Decibel & Slice
A deep dive into high-performing ad campaigns for a client serves as effective marketing collateral for Decibel.
Blog Post: Audio Ads
This blog post was created for Decibel to both inform and convert potential clients, and rank for specific, high-value SEO keywords.
Frank Rotella 