
Creator of clear, concise, convincing content.
Skilled at copywriting, content marketing, social media,
public relations and corporate communications.
Hey! I’m Frank. I’m an award-winning wordsmith who lives to make content that connects with people.
I cut my teeth as a TV news producer. That taught me how to write for impact, how to make boring topics exciting and confusing topics understandable, and the importance of always hitting your deadline.
Now, I am a copywriter immersed in many aspects of marketing. I currently lead a team of freelancers while acting as the in-house copywriter of a mission-based apparel brand. In addition to driving conversions and awareness by writing paid social ads, organic social posts, content emails, press releases, outreach letters, and more, I am involved with multiple aspects of the overall marketing plan and act as the founder’s personal copywriter.
Check out some of my work below, and email me at frankrotella54@gmail.com if you’re interested in working together.
You can also click here to learn a bit more about me and view my resumé.
Work samples by category:
Social Media & Public Relations
Work samples at a glance:

Paid Social Ads
More likes = more sales. Compelling ads that go viral and drive engagement are key to successfully scaling a paid social media ad campaign.

Email Marketing
As a mission-driven brand selling patriotic apparel, the 4th of July is a great opportunity for Til Valhalla Project to send a heartfelt message to their customers.

Case Study
Decibel uses this case study, highlighting a successful audio ad campaign by pizza ordering platform Slice, as marketing collateral for prospective clients.